Big companies like Facebook, advertisers, employers and governments look at everything you do online,” said John Backus, founding managing partner, New Atlantic Ventures. How big of a market is this? “Everyone online today has lost control of their privacy. “We’re not trying to liberate any particular part of the world, but another big part of our mission is making sure the web is open to everyone.” We don’t break the basic functionality of the web, our goal is to stop tracking cookies from harvesting your information when you are on third party.”Īn example of Spotflux in action? When the government of Iran tried to block Internet access for its citizens last month, the more than one thousand Spotflux users in Iran were able to continue accessing the web, while remaining safe from the sort of deep packet inspection that might tip off the repressive regime. “We created Spotflux to give consumers the opportunity to take back control of their privacy online. “There is a large gap between what consumers are willing to share online, and what’s actually being shared without their consent,” said co-founder Dean Mekkawy.
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